A Progressive Web App (PWA) is a web application that looks and feels like a native mobile app but runs in the browser.
What Makes a PWA?
- Installable. Users can add it to their home screen
- Offline capable. Works without internet using service workers
- Fast. Cached content loads instantly
- Responsive. Adapts to any screen size
- Push notifications. Re-engage users like native apps
PWA vs Native App
PWA Advantages
- One codebase for all platforms
- No app store approval process
- Lower development cost
- Smaller file size
- SEO-friendly (indexable by Google)
Native App Advantages
- Full access to device features
- Better performance for heavy apps
- App store discovery
- Native UI components
When to Choose a PWA
- Budget constraints
- Need to launch quickly
- Content-focused application
- SEO is important
- Users don't need deep device integration
Famous PWA Examples
- Twitter Lite. 65% increase in pages per session
- Pinterest. 40% higher time spent
- Starbucks. 2x daily active users
How Switch 2 One Builds PWAs
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